About Me – Michael A. Davis
My Professional Background
My Project Manager journey began at Web.com where I was first hired on to provide customer support for their entry-level ecommerce product. Within two years, I moved into the Advanced Design Services team as a project/account manager. Our projects were split between custom WordPress development and redesign/reskin work for SolidCactus and its Monster Commerce and Yahoo! ecommerce customers. Our small niche team would later evolve into Agency//Web.com which integrated our production with digital marketing services. Eventually our group was merged with another division called Web.com for Enterprise. In total, I had accumulated five years of project management experience at Web.com.
In 2020, this large operating group (Web.com for Enterprise) was officially sold off and would become a new company, Enspire for Enterprise. Here, I spent another five years becoming immersed in the world of multi-location marketing and lead generation, although my focus remained mostly on website development projects supporting our marketing customers. It was during this time when I took a special interest in web content accessibility and I earned W3C’s Introduction to Accessibility certification. I also became more interested in the field of User Experience (UX) and began to study online sources like the Nielson/Norman Group and books like The Design of Everyday Things. These interests led to me becoming an advocate for accessibility and usability, aiming to incorporate those principles into our design processes.
Process Driven, Quality-Focused
In my ten years working as a project manager, I have led cross-functional teams of 5–15 people through every phase of the website design and development project lifecycle. This includes discovery, scoping, scheduling, monitoring, reporting, launching, and long-term support. These projects ranged in size and complexity, and the common thread was my ability to lead with clarity, adapt with intention, and deliver results.
While the primary CMS I worked with is WordPress, we fulfilled work on other platforms including Shopify, Monster Commerce, 1ShoppingCart, Yahoo! Stores, and our own fully managed CMS platform. To date, I’ve successfully delivered projects for over two hundred clients and customers across a wide range of industries and verticals, balancing business goals with long-term maintainability.
Mindset and Methodology
I approach each project with a user-centered mindset, emphasizing User Experience, digital accessibility, and web best practices that prioritize usability and conversion. My strength lies in making technical concepts accessible and actionable for cross-functional teams, executive stakeholders, and clients alike.
I take a thoughtful and analytical approach to problem-solving, risk assessment, and contingency planning. My aim is ensuring that no detail is overlooked and every decision is purposeful. I am equally adept at both delegating work to the best resources and getting hands-on when the situation demands a fast turnaround. I hold myself to high standards and continually look for ways to improve not just outcomes, but also the processes that get us there.
My Capabilities
I thrive in collaborative environments that value clear communication and shared goals. With practical experience using tools like JIRA, Monday.com, and Microsoft Clarity, along with deep familiarity with Microsoft Office and proprietary SaaS platforms, I’m comfortable navigating the demands of complex digital ecosystems. Additionally, being privileged to work alongside digital marketing specialists has exposed me to a wide range of additional proficiencies. As much as I enjoy leading a project and managing processes, I am also very much a hands-on producer. Content population and management, accessibility auditing, usability testing, on-site and technical SEO, and information architecture are all part of my arsenal.
My personal interests have taken me in many different directions, and as a result I have gained proficiency with a wide range of tools and tasks. Outside of my professional career, I also spend time deejaying, writing and producing electronic music, performing with a rock band, and occasionally on a woodworking project. Website management, building my own website for my local DJ collective, designing event flyers, creating content for social media, and capturing and editing live performance video of my band are all tasks that I have done to support my passions. More recently, I decided that I want to expand professionally into the fields of UX Design, SEO/AEO, and further pursue web accessibility. Now I am in progress of gaining more experience and earning credentials related to these areas of specialization.
Toolset and skills
Here is just a brief list of my skills and capabilities that I am ready to put to work for you and your business:
Some favorite books
While I don’t consider myself an avid reader, I do have a small collection of books that have influenced and inspired both my personal and professional philosophies. As with many things, your milage may vary, but I’m certain that most people will gain something useful from any of these. I hope this will provide some insights into my approach to work and life.
Leverage My Experience
I love a challenge and learning new things, whether it’s a process, technique, tool, or technology. I also enjoy immersing myself in a new business and understanding how they operate. Let’s work together to build something usable, accessible, and purpose-driven.